Jim Murphy - PREM Group’s Managing Director
Welcome at » Leopold Hotels, PREM Group’s new boutique brand

Leopold Hotels, PREM Group’s new boutique brand

Some of my colleagues have quite rightly pointed out that I have ignored the UK in my blog so far. This oversight was not on purpose; in fact I was waiting until after the England versus Ireland Rugby International on the 15th March to indulge in a little gloating on this blog.  But why wait? And besides Ireland might lose and I would be left without something to write about. Last September PREM Group opened our first boutique Hotel in Sheffield. This Hotel was a work in progress for three years and when it opened there was a huge sense of satisfaction at what we had achieved. Leopold is truly a special Hotel as you can see from the Hotels website www.leopoldhotel.co.uk A lot of planning went into this Hotel as we felt that if we got it right, the concept was such that we could repeat the process elsewhere. A lot of credit is due to Evelyn Haran, our UK Operations Manager who took ownership of this project from day one.  We have taken the Leopold Hotel Sheffield and have created a new brand which we plan to roll out throughout Europe over the next few years. Leopold Hotels will be 4 star city centre property with a maximum of 150 rooms, the focus will be on great rooms with an emphasis on providing each guest a personalised service. We expect to have the second Leopold Hotel open in Belgium in 2008 followed by Dublin and other major cities in 2009. So, if you happen to be in Sheffield for the World Snooker Championships at the Crucible Theatre in April, why not stay a short walk from the championship at the Leopold Hotel. I will give regular updates on our exciting expansion plans for Leopold Hotel over the coming weeks.

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